On page optimisation. Believe in your website potential to grow!
We make your pages clear, helpful and easy to choose. Pages should read naturally and still rank. We edit for humans, then align for search, in that order. On-page SEO simply means how each page is written and set up.
What’s holding your page back?
Many pages try to do too much. The headline promises one thing, then the copy wanders. Two pages chase the same idea. The next step is buried. The little title and line you see in Google don’t explain the page. Images look fine but don’t include a short description for accessibility.
The result: people leave sooner, fewer enquiries come in, and your page is less likely to show—or be clicked—in Google. The content feels unfocused, so trust slips.
How we improve your pages
We start by rewriting all your content so the page opens with the basics: what you do, who it’s for, and where you work in Kent. We give the page a simple structure with clear section titles, so readers can skim and still “get it”. Where helpful, we add a tiny Q&A or a quick “how it works” so common doubts disappear. Next, we set the small title and line that show in Google (no jargon, just clear, human wording). We add short image descriptions so the page is more accessible. Finally, we add natural links between your pages (“read about X”, “see prices”, “contact us”), so people can move around easily.
The Standard Chunk
-Plain-English technical audit with a prioritised action list.
-Speed fixes for images, scripts and layout stability (no redesign).
-Clean paths: simplified menus/links and a tidy internal structure.
-Search housekeeping: sitemaps, robots and duplicate control.
-Redirect clean-up: fewer hops, no dead ends.
-Light monitoring so wins stick.
Process (5 steps)
1
Listen
Understand your services, audience and towns and what a good enquiry looks like.
2
Outline
Agree the sections, headings and order so the page is easy to skim and use too.
3
Rewrite
Make the page say what you do, who it’s for and where, with a clear next step.
4
Implement
Add titles, descriptions, image text and natural links; publish changes fast.
5
Review and refine
We check clicks, calls, conversions, and time people spent on-site, then tidy what needs it.
Kent focus
Helping Kent businesses run faster, steadier sites with sustainable technical SEO across Herne Bay, Canterbury, Medway and beyond.
Let’s make your pages easy to choose.
Call Us! Not ready to chat? Email us a quick question info@inputmarketing.co.uk